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Task: Create a mood board with typography and color schemes for a hypothetical brand. Include font choices, color palette, and explanations for your selections.
Submission format: Digital presentation (PDF or image file).
Evaluation criteria: Creativity, appropriateness, and explanation clarity.
Task: Design a logo and visual identity concept for a fictional startup. Include logo, color palette, typography, and a one-page brand guideline summary.
Submission format: PDF or image files with explanations.
Evaluation criteria: Creativity, cohesiveness, usability, and professionalism.
Task: Using design software of your choice, create a digital poster for a community event. Apply principles of design, use typography effectively, and choose an appealing color scheme.
Submission format: Digital image file (JPEG, PNG, PDF).
Evaluation criteria: Creativity, technical execution, and adherence to design principles.
Task: Analyze three graphic designs (posters, ads, websites). Identify elements and principles used, describe visual hierarchy, and explain why the design is effective or not.
Submission format: Written report, 300–400 words per example.
Evaluation criteria: Clarity, insightfulness, accurate use of terminology.
Take photos of your camera and label its key components with descriptions.
Take three photos of the same subject with varying ISO, aperture, and shutter speed settings and compare the results.
Take at least 10 photos applying different composition techniques learned.
Shoot photos in different lighting conditions and adjust white balance for creative effects.
Create a photo series of at least 5 images demonstrating your mastery of camera controls, composition, and lighting. Include brief descriptions for each photo.
Prepare a report analyzing a brand’s strategy and UX impact with metric suggestions.